Alright, now you’re considering starting up a microgreen business and you’re wondering how to go about it. You might be thinking how do you start, how much can you make, what steps to take, or what does it take to do it right?
Right here we have put together tips on how to successfully start a microgreen business.
One of the most lucrative crops you can grow is microgreens. You can grow them in a minimal space and you can sell them for $50 per pound or even more. With a space as small as your garage or your basement, you can project whooping 6 figures revenue yearly! Isn’t that awesome?
Starting A Microgreen Business
Starting up a microgreen business is not rocket science. It is totally easy with the right knowledge. The cost of establishing a microgreen business is minimal and the rate at which they grow is pretty fast. With about $100, you can kick start the microgreen business.
It takes only a few weeks to harvest microgreens therefore sales will keep rolling up in just a couple of weeks. Harvest will even be two times faster if you decide to grow microgreens hydroponically.
But mind you, everything is not that simple. You might face a few challenges climate, location, pest or crop diseases, etc. But with proper planning and following the right procedures, you are good to go.
Tips To Successfully Starting A Microgreen Business
Below are some tips to follow when it comes to starting a microgreen business:
1. Will my Business Succeed?
Even before starting a microgreen business, you should make some researches. Know if your business will stand a chance of excelling. Business is not for everyone so you need to know if you are prepared and capable of venturing into one. Factor in things such as time, consistency, and willingness to learn. Do you have enough time for this business and will you be persistent enough to survive this business?
2. Get to Know your Market and Environment
Another important step is to know your market and your environment. Is there a high demand for microgreens in your area? Will microgreen business be profitable in my area? No business will thrive if you don’t have a target audience or customers that are willing to purchase from you.
So research finding people who are interested in buying microgreens. You can simply start with a single channel if you want and add more channels later. Let’s take a look at some different sales channels you can consider.
- Residential or Direct Customers: you can do a direct door to door sale of your microgreens.
- Restaurant Chefs: you can also sell your microgreens to chefs. You can target local restaurant chefs in your area. You can start by giving them a sample of your microgreens to try them out.
- Grocery Store: as part of the research you have made for your target customers, some can be a grocery store. Meeting up with your local grocery store to sell your microgreens for you will be a good idea. It will even be better if customers are interested in having microgreens locally.
- Farmers: the market of the farmers around you can be added to the places you can sell your microgreens. Farmer’s market is one profitable place to sell especially when you’re the only one selling microgreens at your local market.
3. Divide Tasks
Now, of course, you will need some helping hands. You can decide to divide tasks to make work easier and faster. For example, you can divide and share growing and selling tasks.
Material Needed for Starting a Microgreen Business
Let’s take a look at some things you will need to start a microgreen business.
- Lightening (e.g. T5 growing light)
- Growing medium (if you opt for growing microgreens without soil)
To maximize the yield of your microgreen production, you can opt for growing them with a hydroponic system. More so, you can choose a vertical hydroponic system to maximize yield if you are having issues with space. Vertical hydroponics will result in greater yield with just some minimal space.
Also with hydroponics, you don’t have to worry about weather conditions. This is because you can grow your microgreens indoors in a controlled space and enjoy abundant yield all year round.
Growing microgreens is the easiest part. However, selling your microgreens is the main success of this business: because what’s a business without profit?
Preferably, selling 85% to 90% of your microgreen should be your aim if you really want to make some profit. Just follow our tips diligently and we do wish you well in your microgreen business endeavor.